SEO优化之网站内容 SEO要点Top5
大化地优化文章内容(CONTENT SEO)，国外SEOER认为：高度更新且原创文章、关键字密度合理与关键字选择、词语联想与长尾词应用、全局SEO理念、跟踪SEO进程出发。以下为本站译文：
如果你正在计划一个新站的话，确保一个重点：你的网站内容被最佳SEO处理过。如果它还没有经过特意的内容优化，你的新站最好不要在线(ONLINE)，如果不这样，你将会和流量失之交臂。因此，制作新站伊始，你必须做到以下五点，只有这样，你的网站内容最佳化处理了，才有与他站抗衡的本钱。
Top Five Tips to Optimize your Web Content for SEO
Making sure your web content is optimized for SEO should be one of the most important factors when you are either planning a new website or maintaining an existing one. Without effective SEO (search engine optimization) you may as well not even be online, with the traffic that you'll miss out on. Therefore, these top five tips to optimize your web content for SEO will offer some guidance in this area.
1. Keep it Fresh
One of the biggest mistakes many webmasters and website owner make is when it comes to updating their sites. Google and the other search engines love fresh and unique content - it helps to separate your site from the countless others in your niche. Keep adding new content - a blog is an excellent way of doing this, and make sure your content is keyword-rich for maximum optimization.
1。保证持续更新内容
很多网站管理员和网站站长(SEO草根)都不知道什么时候更新网站才是正确的。GOOGLE和其它的搜索引擎最喜欢的不外乎一点：高质量的原创文章--它帮助你从宠大的网站中区分出来，没有一个搜索引擎喜欢堆积零价值的垃圾资料(信息)。因而产生原创的内容成了一个BLOG(博客)最快发展的方法，当然你写的东西需要加上高质量的关键字，这些关键字是针对你的内容而述明的。它们与文章紧密关联。
2. The Magic 2% Keyword Ratio
Since keywords are the terms that people type into search engines to find your services, it's important you get them right. Yet just as important is the percentage of keywords used - whereas before it used to be that you could write whole paragraphs for keywords alone, now the search engines will ignore your pages if they have too many keywords.
For the best effect, pick 1-2 strong keyword phrases and aim for approximately 2% ratio for keyword to article length. Therefore, an article that is 500 words long should have 10 keyword phrases in it. This will enable the search engines to pick up on your content more easily.
2。2%的关键字密度比例
关键字(KEYWORDS)密度在搜索引擎中占有无可替代的地位，人们搜索时，无不被切分为各个关键字再进行文章和URL的匹配，因而正确地对待关键字这一话题极其重要，被SEOER们一向津律乐道。然而，你要知道关键字密度必须在2%左右--因为太多的关键字，反而适得其反，搜索引擎甚至将你的网页或网站抛弃，举个例：你将KEYWORDS写满了整个段落，你说除了自己，还有谁会看这样的文章。
最好的办法是挑一二个质量高的关键字并保持2%密度，这样进行的优化是最行之有效的。甚至一篇只有500个英文单词(WORDS)的文章可以允许10个关键字，这样子蜘蛛爬行中更容易收录你的文章。
3. Start Strong, Finish Strong
The secret to strong optimization of your website is to start out strong and finish strong. This doesn't mean that you can put up anything you want - obviously the whole of your content needs to be strong all the way through to hold your reader's attention. However, for effective SEO purposes, you need to think of your web page as a reverse Christmas tree.
Use your keyword phrase in the first 90 characters, then at least once more in the opening paragraph. The same goes for closing your content or article - have the keyword phrase twice in the closing paragraph as well as in the last 90 characters. Sprinkle the keyword or phrase throughout the remaining content, and this will strengthen its SEO effectiveness.
3.重视SEO优化必须自始而终
最佳优化网站的秘诀在于自始至终你都高度重视网站优化。这不是说你将所有的东西摆上台面，而是说你必须知道并满足浏览者的需要，引起他们的兴趣是一个基本点。为了达到这个目标，你可以试想你的网站没人访问，它要如何做才能吸引人?
将你的关键字放于文章段落前面的90个字符中，在里面至少出现一次你匹配此文章的关键字。同样，在文章的最末，需要放最少一个关键字。在其它的段落里，你可以按实际情况加入--当然不是生搬硬套
4. Use Wordtracker
If you don't want to use a dedicated SEO content writer or consultant, you might find that you struggle to use the most effective keywords for your site. While you may understand the concept behind keywords and why you need them, actually implementing which ones are the most effective may be difficult. One of the best ways you can help yourself is by using the Wordtracker tool. This suggests variations on your keywords as well as advise on which keywords are the most searched.
4.使用关键字来源跟踪工具
知道哪些关键字为你的网站带来较理想的流量，这是极其重要的。在做网站过程中你很快就明白这---你需要懂的一点。实际上如果靠猜测，你不知道哪个单词或词组更加理想。这时，推荐使用关键字来源跟踪工具，包含其中的关键字将反馈出哪些字词被搜索并为你带来流量。
5. Strategic Links on Keywords
One of the ways that you can enhance your website's SEO is to embed internal links to another part of the site. Use these links on relevant keywords or phrases and the optimization will be even more effective. For instance, instead of just waiting for a visitor to clink to your "Prices" page, write a phrase like "affordable seo content providers" and link to the page with that phrase instead.
This maximizes the strength of that phrase on your site, and ensures that not only will web browsers find you more easily, your content is strongly optimized for SEO purposes. While you should also optimize your site in other ways, such as using images and meta tags, using the above tips will ensure that at the very least your web content is optimized and SEO-friendly. About the author
SEO Content Providers has but one goal - to provide affordable, high quality SEO content for websites and blogs. Whether you're an individual, professional or business you can be sure that your SEO content projects are handled professionally and punctually. Choose us for your next project and see for yourself the SEO Content Providers difference.
5。关键字优化与联想策略
增加内链在一定程度上能更好提升你网站的SEO优化。在不同的网站区域中嵌入相关联的内链，并使之构成一个循环的结构，关键字联想开去可以生成更多的长尾词或相近词，这样利用内链优化是我们所推荐的一个做法。举个例说，一个浏览者对“价格”相关的网页进行点击，那么，你在此页面上写上“我们提供性价比最高的SEO方案”，并将这一句话放于此页面上，作为一个链接。
对一个词语进行优化并联想开去，这样浏览者更加容易找到他所需要的资源，因为你的内容被明确的优化过了。当然你更应知道除了这一点，你还需从其它方面进行优化，比如图像、TAGS等，使用以上的观点，你的网站内容将被SEO视为最友好的，这代表着你的网站离成功也就不远了。
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